EMERGING GENERATIONS
At Springtide Research Institute, we research the values, behaviors, and perspectives of today’s young people which now includes members of Gen Z and Gen Alpha. Our analyses advance understanding on how broader social forces shape emerging generations’ formative years. View our resources below and on this page to learn more about Gen Alpha.
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Research Reports on Emerging Generations
Research on young people’s vocation and sense of purpose
How teens and young adults define and discern their life’s purpose The word “vocation” appears often in conversations about young people’s futures, yet people use the term in different ways. “Vocation” can be described as...
Key Findings from Our Research on Gen Alpha and 13-year-olds
The oldest members of Generation Alpha—whose years span from 2010 to 2024—became teenagers in 2024. New research captures what the eldest of Gen Alpha are thinking, feeling and experiencing. In 2024, Springtide Research Institute conducted...
Data Drops on Emerging Generations
LGBTQ+ youth are less likely to identify as religious than their peers
Tailored research for youth-focused leaders
We help educators and organizational leaders learn directly from the young people in their sphere. Our research services deliver precise, actionable insights.
